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Ski Girls Rock Program Designed by Lindsey Vonn Extended to Saturday, March 31
  • Exclusive Vail Mountain ski school program extended due to popular demand
  • Homecoming celebration for Lindsey Vonn after record-setting season to be held on Sunday, April 1
***MEDIA NOTE: Credentialed access to ski and observe Lindsey Vonn, with the Ski Girls Rock program on Vail Mountain, 30-minute on-mountain press conference with Lindsey and media access to homecoming celebration. Space is limited. Contact Liz Biebl, ebiebl@vailresorts.com for details.***

VAIL, Colo. – March 21, 2012 – Vail Mountain, the largest ski resort in the United States, today announced that Ski Girls Rock, the resort’s premium children’s ski school product inspired by Olympic and World Alpine ski champion Lindsey Vonn, will be extended through Saturday, March 31.

The extension of the program, which has been offered during select weeks throughout the 2011-2012 season, comes in response to popular demand and coincides with a public homecoming celebration for Lindsey Vonn’s record-setting season to be held Sunday, April 1 at Arrabelle Square in Lionshead. Additional details about the public celebration will be announced soon.

Prior to the celebration, a group of four randomly selected Ski Girls Rock participants from this season will have the opportunity to meet and ski with Lindsey, one of the world’s greatest athletes, on Vail Mountain on April 1. Recognizing Vail and Lindsey Vonn’s global appeal, Vail is also inviting four girls from around the world to join in Ski Girls Rock for the day with the ski champion.

Ski Girls Rock was designed exclusively for girls ages 5 to 15 at Vail Mountain and is inspired by
Lindsey’s own experience as a young skier and interactions with female role models who inspired her accomplishments both on and off the slopes.

Ski Girls Rock lessons consist of no more than four students per group and are led by dedicated female instructors who focus not only on improving skiing skills, but empowering girls through the sport and creating opportunities to bond and build confidence along with developing teamwork and social skills. Each girl who participates in a Ski Girls Rock lesson also receives a commemorative Ski Girls Rock souvenir.

Ski Girls Rock will is offered for $279 per child for a full day including a lift ticket and lunch, or $260 for the lesson only. Ski Girls Rock is only offered through the Lionshead Ski & Snowboard School in Vail. Reservations are required and can be made online via www.SkiGirlsRock.com or by calling (970) SKI-VAIL (754-8245). For more information about Vail Mountain, visit www.vail.com or contact the Mountain Information Center at (970) SKI-VAIL (754-8245).

About Vail Mountain
Quickly approaching its 50th anniversary in December 2012 and coveted as the largest ski resort in the United States with more than 5,000 acres of skiable terrain, Vail is an extraordinary winter vacation destination. Spanning seven miles are seven legendary Back Bowls, blanketed last season with more than 40 feet of powder snow. Under blue skies more than 300 days each year and with more groomed terrain than anywhere on the planet, families reconnect and celebrate here from year to year and generation to generation. The vacation experience is world class, from the Vail Ski & Snowboard School to the events, activities and festivals, the shops and spas, abundant culinary experiences and luxurious accommodations. Coupled with the vision inherent in the spirit of Vail’s founders, and a modern day commitment to excellence in all aspects of guest service and operations, Vail can still credibly lay claim to being a resort like nothing on earth. www.Vail.com
 
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About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, and the Heavenly Ski Resort and Northstar California in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyoming. The Company's subsidiary, RockResorts, a luxury resort property and hotel company, manages casually elegant properties. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.

Contact(s)

Liz Biebl

Director, Brand Communications
Email: ebiebl@vailresorts.com
Phone: (303) 404-1831

Sara Lococo

Senior Communications Manager
Email: slococo@vailresorts.com
Phone: (970) 496-3210
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