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Jul 14, 2026
Epic Experience: Vail Resorts Puts Guest Experience at the Center of New Growth Plan

Begins multi-year transformation of the end-to-end guest journey, setting a new standard for the modern ski experience across its network of premier mountain destinations Raises the bar on...

Decades Later, Breckenridge Ski Resort Reclaims its Kingdom
Aug 3, 2026
Decades Later, Breckenridge Ski Resort Reclaims its Kingdom

Breckenridge Ski Resort today kicked off a nationwide campaign that reclaims a title the community coined for itself nearly a century ago: The Kingdom of Breck™. Ready for a weird history lesson?

Vail Resorts Unveils Epic Shop, a New Way to Bring Your Mountain Home with Official Resort Apparel and Accessories
Mar 19, 2026
Vail Resorts Unveils Epic Shop, a New Way to Bring Your Mountain Home with Official Resort Apparel and Accessories

Vail Resorts today announced a new online retail destination for official resort and Epic-branded apparel and accessories.

Vail Resorts Unveils Summer 2026 Season Dates in Colorado and Utah
Jun 25, 2026
Vail Resorts CEO Rob Katz Shares Vision for the Future of Skiing at Outside Summit

Vail Resorts CEO Rob Katz took the stage earlier this summer at Denver’s Outside Summit, sharing his perspective on the future of skiing and snowboarding—and why the industry’s next chapter centers on elevating the guest experience.

Latest News
Aug 31, 2026
Multi-Million-Dollar Snowmaking Upgrades Coming to Okemo

Okemo Mountain Resort is undertaking one of the most significant snowmaking infrastructure investments in its history this summer, modernizing key systems across the mountain to deliver a better skiing and riding experience while dramatically reducing energy consumption and emissions.

Aug 31, 2026
Park City Mountain Unveils 'Larger Than Life,' a Bold Vision for the Resort's Next Chapter

Park City Mountain introduces Larger Than Life™, a new brand platform inspired by the scale, history and energy of the largest ski resort in the United States.

Aug 18, 2026
¡Se Acerca un Invierno Espectacular! Vail Resorts Anuncia las Fechas de Apertura 2026/2027 mientras un Súper El Niño eleva las expectativas de una gran Temporada de Nieve.

Sigue de cerca la nieve con Epic Pass; el precio más bajo del otoño termina el 7 de septiembre.

Aug 18, 2026
Is Winter About to Show Off? Vail Resorts Announces 2026/27 Opening Dates as Super El Niño Builds Anticipation for Great Powder

Follow the snow with Epic Pass; lowest price of the fall ends September 7 IMAGES are available for media use here. BROOMFIELD, Colo., Aug. 18, 2026 /PRNewswire/ -- As skiers and riders eagerly...

Aug 3, 2026
Decades Later, Breckenridge Ski Resort Reclaims its Kingdom

Breckenridge Ski Resort today kicked off a nationwide campaign that reclaims a title the community coined for itself nearly a century ago: The Kingdom of Breck™. Ready for a weird history lesson?

Jul 30, 2026
Bill Hornbuckle Appointed to Vail Resorts Board of Directors

Vail Resorts, Inc. (NYSE: MTN) today announced that Bill Hornbuckle has been appointed to the company's board of directors. Hornbuckle is Chief Executive Officer and President of MGM Resorts...

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