An “Epic” Holiday Gift Idea: Vail Resorts Gives Skiers Another Week to Buy an Epic or Summit Pass

23 November 2009

Broomfield, Colo. -- Nov. 23, 2009 – Thanks to Vail Resorts, you now have one more week to take advantage of the best deals for skiing and snowboarding in the industry for either yourself or for that special skiing/snowboarding someone on your holiday shopping list. Vail Resorts (NYSE: MTN) has the perfect gift idea: a $599 Epic Pass or $399 Summit Pass.

The Company announced today that it will extend sales of its popular Epic and Summit passes through Monday, Nov. 30 (sales were initially set to end Sunday, Nov. 22).  With Beaver Creek’s opening on Nov. 25, all five Vail Resorts mountains (Vail, Beaver Creek, Breckenridge, Keystone and Heavenly) will be open in time for the start of the holiday season and the official kickoff to the holiday shopping season.

“Thanksgiving is a time to gather with friends and family. We’re giving people a last chance to talk to their families and friends about vacation plans during the holiday,” said Heidi Kercher-Pratt, Vail Resorts’ chief marketing officer, who was referring to the extension of Vail Resorts' season pass sales for another week - through Monday, Nov. 30. “We realize that people are just starting their holiday shopping and as we begin our season at our five resorts we want to give our most loyal guests an early holiday gift – more time to take advantage of the best value in the ski and snowboard industry.”

According to Kercher-Pratt, the $599 Epic Pass gives you more than 200 days of skiing and snowboarding at six resorts in  three  states – Colorado, Nevada and California. “That’s a truly epic deal,” she added, “especially when you consider the quality of the resorts – Vail, Beaver Creek, Breckenridge, Keystone and Heavenly – that are offered, plus Arapahoe Basin is included.”

To take advantage of the Epic or Summit pass deal, visit for more information. And, make sure to check out the Epic Deals like a free night of lodging at select Vail Resorts properties that were created exclusively for Epic pass holders that are only available through Dec. 1 at   

Here are the details for the Epic and Summit pass:

  • Summit Pass:  $399 Adult / $309 Teen / $199 Child: Offers unlimited, unrestricted skiing at Breckenridge, Keystone and Arapahoe Basin all season.
  • Epic Pass:  $599 Adult / $299 Child: Offers unlimited, unrestricted skiing on 18,000 acres at six resorts: Vail, Beaver Creek, Breckenridge, Keystone, Heavenly and Arapahoe Basin all season.

For other holiday gift giving ideas for your favorite skier or snowboarder, visit to find out about guided snowcat tours at Keystone, private lessons at Vail, soothing spa treatments at RockResort spas, a romantic sleigh ride dinner in Beaver Creek and more.

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About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, Heavenly Mountain Resort in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyo. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties across the United States and the Caribbean. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is and the consumer website is


Kelly Ladyga

Vice President of Corporate Communications
Phone: (303) 404-1862
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