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Deadline Approaching for Colorado Kids to Ski Free During the 2016-2017 Season
  • Epic SchoolKids provides 16 free days of skiing and snowboarding at Vail, Beaver Creek, Breckenridge and Keystone for kindergarteners through fifth graders
  • When combining Epic SchoolKids with Epic Local Pass, families can ski the best resorts in Colorado at an incredible value
BROOMFIELD, Colo. — May 16, 2016 — Just two weeks remain to sign-up for Vail Resorts free Epic SchoolKids Colorado Pack, providing all Colorado elementary school-aged children with 16 free ski or snowboard days for the 2016-2017 season. The Epic SchoolKids Pack offers four free days each at Vail, Beaver Creek, Breckenridge and Keystone, as well as one free first-timer ski or snowboard lesson with free equipment rental. Registration is only available through Monday, May 30, and can be done in-person at Colorado Ski & Golf, Colorado Ski & Sport and Boulder Ski Deals locations.

The Epic SchoolKids pass does not require any additional purchases, allowing families the ability to access the best resorts in Colorado and introduce their children to skiing or snowboarding for the first time or to easily continue their passion within the sport. The free lesson, which includes free gear rental, for first-time skiers or snowboarders will be offered in December and January, allowing those new to the sport the opportunity to continue to take advantage of their pass for the remainder of the season.

More than 30,000 Colorado children enrolled in the Epic SchoolKids Colorado Pack for the 2015-2016 season, the first year the free pass was offered to kindergarteners through fifth graders.  
“Vail Resorts places the highest value on fostering kids’ love for snowsports, and Epic SchoolKids is our way of developing the next generation of skiers while giving free skiing to our communities,” said Kirsten Lynch, chief marketing officer of Vail Resorts.  “Epic SchoolKids is 100 percent free skiing with no catch. If you’re a parent and you think you might take your kids skiing next winter, sign up for Epic SchoolKids now.”

For additional information about Epic SchoolKids and registration locations, visit www.epicschoolkids.com/colorado.

Vail Resorts Retail has made it easy for families to also save money on ski and snowboard gear with the Junior Trade-In Program at Colorado Ski & Golf and Boulder Ski Deals locations. Families can purchase new or used equipment for kids and then turn the gear in when the kids outgrow it and receive 50 percent off the purchase price towards the following year’s equipment.

When combining the Epic SchoolKids Pack with the Epic Local Pass, families can ski the best resorts in Colorado at an incredible value. The 2016-2017 Vail Resorts Epic Local Pass is now on sale, along with the Epic Pass, Summit Value Pass and Keystone A-Basin Pass. Guests who purchase before Monday, May 30 can secure their season pass with just a $49 deposit down and will also receive two buddy tickets, a discounted lift ticket that pass holders can give to family and friends. 2016-2017 season pass holders also receive access to select summer benefits, such as free scenic lift rides and additional discounts. To purchase a season pass today, visit www.epicpass.com.

2016-2017 Season Pass Options for Colorado Skiers and Snowboarders
  • Epic SchoolKids Colorado Pack: This free program provides Colorado elementary school children (kindergarten through fifth grade) with 16 free days of skiing and riding, four days each at Vail, Beaver Creek, Breckenridge and Keystone, and one free first-timer ski or snowboard lesson with free equipment rental. Registration closes on May 30, 2016.
  • Epic Local Pass: Perfect for people who can navigate a pass with restrictions. For $609, receive unlimited and unrestricted skiing or riding at Breckenridge, Keystone and Arapahoe Basin with limited restrictions at Park City, Heavenly, Northstar and Kirkwood, plus a total of 10 days at Vail and Beaver Creek with holiday restrictions. The Epic Local Pass pays for itself in just four days. A child pass (ages five to 12) is $319.
  • Epic Pass™: Ski unlimited and unrestricted from opening day to closing day for only $809. The Epic Pass pays for itself in just over five days of skiing or snowboarding. Enjoy full access to Vail, Beaver Creek, Breckenridge, Keystone and Arapahoe Basin in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood at Lake Tahoe; Perisher in Australia for the 2016 season there; Afton Alps in Minnesota; Mt. Brighton in Michigan; and Wilmot Mountain in Wisconsin. A child pass (ages five to 12) is $419.
  • Summit Value Pass: For Summit County loyalists, the Summit Value Pass pays for itself in just over three days and features unlimited skiing or riding at Keystone and Arapahoe Basin with limited restrictions at Breckenridge. $509 for adults and $289 for children (ages five to 12).
  • Keystone A-Basin Pass: The best deal on unlimited skiing in Colorado and the perfect price for college students. Unlimited access to Keystone and Arapahoe Basin with limited holiday restrictions. $299 for adults and $219 for children (ages five to 12) if purchased prior to May 30.
Season Pass Insurance:
Vail Resorts encourages guests to purchase pass insurance. All of the Company’s season pass products are non-refundable and non-transferable; however, pass insurance covers pass holders in the event of unexpected circumstances including sickness, injury and job loss. Find out more at Epicpass.com.
Vail Resorts Newsroom: https://news.vailresorts.com/
Images and b-roll may be viewed and downloaded here
 
About Vail Resorts, Inc. (NYSE: MTN)
Vail Resorts, Inc., through its subsidiaries, is the leading global mountain resort operator. The Company’s subsidiaries operate nine world-class mountain resorts and three urban ski areas, including Vail, Beaver Creek, Breckenridge and Keystone in Colorado; Park City in Utah; Heavenly, Northstar and Kirkwood in the Lake Tahoe area of California and Nevada; Perisher in Australia; Afton Alps in Minnesota, Mt. Brighton in Michigan and Wilmot Mountain in Wisconsin. The Company owns and/or manages a collection of casually elegant hotels under the RockResorts brand, as well as the Grand Teton Lodge Company in Jackson Hole, Wyo. Vail Resorts Development Company is the real estate planning and development subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.
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